Prism Sound and PMC Speakers sponsored a free NAMM after-party, Decompress, as a platform to announce the companies' new strategic alliance. Prism Media Products, the group’s US distribution business, has taken on the combined US distribution operations for PMC Speakers and Prism Sound. The change in USA distribution is designed to come in line with PMC’s global expansion plans, following recent additions and improvements to its product lines, as well as its international sales and marketing teams. The event was also a platform from which to introduce Mixsensei.com, a new online educational resource founded by three-time Grammy-winning producer and engineer, Dave Isaac. The site has been developed for anyone interested in building audio engineering skills.
“We received over 1,100 responses for the Decompress event during NAMM,” said Glow Marketing's boss and the Decompress event producer, Chandra Lynn. "These results delivered the reach we were looking for to support the announcements. Plus, the party was tons of fun and we received tremendous feedback that points to the growing popularity of the Decompress event concept. Lisa Chamblee-Hampton of the MATK Corporation and I hope to announce new Decompress dates in the near future.”